Articles > Pharmaceutical & Biotechnology

Why Pharma’s Digital Health Tools Miss the Mark

Originally published in Pharmaphorum, March 2026 Pharma has invested heavily in digital health over the past decade. Yet many too...
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digital health tools

Improve Medical Affairs Agility with AI

Originally published in Pharmaphorum, March 2026   Medical Affairs is under increasing pressure to move faster while remain...
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Agentic AI in Medical Affairs

Modular Content For Pharma

Originally published in MedAdNews, June 2025   Introduction As the pharmaceutical industry responds to growing custome...
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Modular Content Done Right

The Promise of Agentic AI Content Systems in BioPharma & Life Sciences

Introduction Since the explosion of Generative AI (GenAI) in 2022, daily breakthroughs in AI features and solutions have become t...
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AgenticAI

Building the Partnership Muscle: The Key to Delivering Successful Patient Experience Solutions

Originally published in Med Ad News December 2024 As an industry, biopharma understands the immense benefits of patient engagemen...
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Building the partnership muscle

Improving Healthcare Provider Connections: The Power of Moments in Biopharma Engagement

Originally published in Med Ad News June 2024 In recent years, biopharma companies have been keenly focused on improving custom...
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Improving Healthcare Provider Connections

Practical Applications for ChatGPT and Other Large Language Models in Biopharma

Originally published in PharmaLive.com 2/16/24 ChatGPT is the fastest-growing application in history, exceeding 100 million use...
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Harnessing the Value of AI In Customer Engagement

Gregg Fisher, The Stem's Founder and Managing Partner, recently had the chance to interview both clients and practitioners on the ...
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Harnessing the Value of AI In Pharmaceutical Customer Engagement

7 Success Factors for Global and Scalable Patient Support Programs

Originally published at PM360 Online The arrival of value-based care has increased the importance for pharmaceutical companies...
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Global and Scalable Patient Support Programs

12 Tips To Manage The Human Side Of Omnichannel Transformation

Originally published at Econsultancy The shift toward a more customer-centric, omni-channel approach to marketing is a fundament...
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12 Tips

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