Driving Sustainable Omnichannel Change

Originally published in Pharmaceutical Commerce 9/29/23 A look into ways to approach change management using three factors. The ...
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Harnessing the Value of AI In Customer Engagement

Gregg Fisher, The Stem's Founder and Managing Partner, recently had the chance to interview both clients and practitioners on the ...
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If you build it, will they come? Seven Steps To Driving Enrollment in Next-Generation Patient Support Programs

Originally published at Pharmaceutical Commerce Leading brand and commercial organizations are making significant investments in ...
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The Architecture of Global, Scalable, Next-Generation Patient Support Programs

Originally published at PharmaExec Patient support programs (PSPs) have an opportunity for growth and innovation. Conditions ar...
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Medical Affairs Digitization

Originally published at PharmaExec The COVID pandemic gave a boost to digital medical affairs initiatives. For leading medical a...
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